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FOR RELEASE AUGUST 5, 2010 (ANY TIME)

BACK-TO-SCHOOL DISCOUNTS OFFERED ON MAC PRODUCTIVITY SOFTWARE Students and Teachers Can Save 40% on Popular Tools from SmileOnMyMac

San Francisco, CA -- August 5, 2010 -- SmileOnMyMac, developer of award-winning productivity software for Mac OS X, announced a special Back-To-School discount. Students, faculty and staff receive a 40% discount on purchases made at the online SmileOnMyMac Education Store through September 1, 2010. The education discount is normally 30%.

The Education Store is available at http://smileonmymac.com/education. Purchasers will be asked for school information to verify eligibility for the educational discount.

"We are proud of our productivity tools for Mac OS X. We want to help Mac-using students and teachers be more productive this school year by offering an extra discount during the Back-To-School season." said Jean MacDonald, SmileOnMyMac partner.

Especially popular among educational users are PDFpen, a PDF editing tool that can be used for marking up academic papers, and TextExpander, a typing shortcut utility that speeds up writing tasks.

"PDFpen has been a lifesaver in my English Composition class," said college English instructor Tom Sloane at West Virginia University. "Students can receive personalized, annotated feedback quickly. I've developed my own palette of proofing marks that I can stamp on each essay as quickly as I could write them in. I give PDFpen an A+!"

Available in the SmileOnMyMac Education store are:

- PDFpen, a PDF editing tool for adding text, images, and signatures; making corrections; filling out PDF forms; and OCR. (regular price: $49.95, with special 40% discount: $29.97)

- DiscLabel, CD/DVD labeling and packaging design software that works with labels, direct-to-CD printers, and LightScribe. (regular price: $35.95, with special 40% discount:$21.57)

- TextExpander, the typing utility that helps users save time and keystrokes by typing short abbreviations that expand into frequently used text snippets. (regular price: $34.95, with special 40% discount: $20.97)

- PageSender, full-featured software for managing fax sending and receiving. (regular price: $39.95, with special 40% discount: $23.97)

Fully-functional demo versions of all SmileOnMyMac software are available at http://www.smileonmymac.com. TextExpander requires Mac OS X 10.6; Mac OS X 10.4 is required for all other SmileOnMyMac software.

ABOUT SMILEONMYMAC
SmileOnMyMac makes creative productivity software for Mac OS X, such as PDFpen, the PDF editing software that won an Editors' Choice Award from Macworld and The Mac Observer; DiscLabel, the Macworld Eddy award-winning CD label design program; TextExpander, the typing shortcut tool that was named a Mac|Life Editor's Choice; TextExpander touch for the iPhone and iPad; and PageSender, feature-rich fax software that also received a Macworld Eddy award. Demos of all SmileOnMyMac products are available to download free at http://www.smileonmymac.com/.

CONTACTS:

Jean MacDonald (+1-503-226-6346. PT)
Marketing/PR, SmileOnMyMac
Email: jean@smileonmymac.com

Greg Scown (+1-510-289-4000, PT)
Founder, SmileOnMyMac
E-mail: greg@smileonmymac.com

Philip Goward
Founder, SmileOnMyMac
E-mail: philip@smileonmymac.com

http://www.smileonmymac.com/

SmileOnMyMac, LLC
PMB 278
350 Bay St., Suite 100,
San Francisco, CA 94133
+1-510-289-4000